Privacy policy

Last updated: May 26, 2026

This Privacy Policy explains how FLOK Pty Ltd trading as FLOK collects, uses, stores and shares personal information when you visit our website, purchase our products, create an account, join our waitlist, enter a competition, subscribe to our marketing, use an ambassador or affiliate code, complete a survey, or otherwise interact with us.

In this Privacy Policy, “FLOK”, “we”, “us” or “our” means:

FLOK Pty Ltd
ABN: 84 694 302 184
Address: 526/368 Sussex St, Sydney NSW 2000
Email: sup@flokyeah.com

Our website and online store are powered by Shopify. Shopify provides the ecommerce platform that allows us to sell our products and provide our services to you.

By using our website, purchasing from us, creating an account, subscribing to our communications, entering a promotion, or otherwise providing personal information to us, you acknowledge that you have read and understood this Privacy Policy.

This Privacy Policy should be read together with our Terms of Service, Refund Policy, Shipping Policy and any other terms that apply to our website, products, competitions, subscriptions or promotions.

1. Personal information we collect

The types of personal information we collect depend on how you interact with FLOK.

We may collect the following types of personal information:

Contact and identity information

This may include your name, email address, phone number, billing address, shipping address, account details and communication preferences.

Order and transaction information

This may include products you view, add to cart, purchase, subscribe to, return or exchange, order history, payment status, delivery details, discount codes, ambassador or affiliate codes used, loyalty activity and customer support history.

We do not directly store complete credit card numbers. Payments are processed by secure third-party payment providers such as Shopify Payments, PayPal, Afterpay, Apple Pay, Google Pay, Shop Pay and other payment services that may be available through our store.

Account information

If you create an account, we may collect your login details, account preferences, subscription settings, saved addresses, order history and customer profile information.

You are responsible for keeping your account login details secure.

Subscription information

If you sign up for a subscription, we may collect and use information needed to manage that subscription, including your subscription plan, renewal dates, delivery frequency, payment method token, cancellation requests, skipped orders and subscription preferences.

Subscription payments and subscription management may be handled by Shopify or third-party subscription apps.

Marketing and communication information

This may include whether you have opted in to email or SMS marketing, what emails or messages you open or click, your preferences, survey responses, waitlist details, competition entries, referral activity, ambassador or affiliate interactions, and information you provide when communicating with us.

We may use tools such as Mailchimp, Shopify Email and, in the future, SMS marketing platforms to send marketing communications where permitted by law.

Website, device and usage information

When you use our website, we may collect information about your device and how you interact with our store, including your IP address, browser type, device identifiers, pages viewed, products viewed, cart activity, checkout activity, referring URLs, search terms, session information and similar technical data.

We may collect this information using cookies, pixels, tags, analytics tools and similar technologies.

Training, lifestyle and survey information

From time to time, we may ask customers or community members basic questions about training, sport, exercise habits, product preferences, flavour preferences, usage occasions, content preferences or similar lifestyle information.

For example, we may ask what you are training for, what type of exercise you do, how you use FLOK products, or what products you would like us to develop.

We do not intentionally collect sensitive health information, medical information or detailed health records through our website. Please do not provide us with medical information unless we specifically ask for it and clearly explain why.

Reviews and user-generated content

If you leave a review, submit a testimonial, tag us on social media, respond to a campaign, or give us permission to use your content, we may collect your name, handle, photo, video, comments, rating, product feedback and related content.

Where we want to use your image, video, testimonial or social media content in our marketing, we will do so in accordance with any permission you have provided and applicable laws.

2. How we collect personal information

We may collect personal information:

directly from you when you purchase a product, create an account, subscribe, enter a promotion, complete a survey, join a waitlist, contact us or otherwise provide information to us;
automatically when you visit or interact with our website, emails, advertisements or online store;
from Shopify and other technology providers that help us operate our store;
from payment providers, delivery partners, fulfilment partners, review platforms, loyalty platforms, affiliate or ambassador platforms and marketing platforms;
from social media platforms, advertising platforms or analytics providers;
from competition, referral, ambassador, affiliate or promotional activity;
from third parties where permitted by law.

3. How we use personal information

We collect, use and disclose personal information for purposes including:

To operate our store and fulfil orders

We use personal information to process orders, take payments, confirm purchases, arrange shipping, provide tracking, manage returns or exchanges, handle customer service enquiries and provide our products and services.

To manage accounts and subscriptions

We use personal information to create and manage customer accounts, manage subscription orders, process recurring payments, send renewal or subscription reminders, allow customers to skip, cancel or change subscriptions, and provide account support.

To communicate with you

We may use your information to send order confirmations, shipping updates, customer support replies, account notifications, subscription notices, review requests, policy updates and other service-related communications.

To send marketing and promotional communications

Where permitted by law, we may send you marketing communications by email, SMS, social media, online ads or other channels.

This may include product launches, promotions, restocks, ambassador codes, loyalty offers, competitions, referral offers, educational content, brand updates and other FLOK-related communications.

You can unsubscribe from marketing emails by using the unsubscribe link in our emails. If we send SMS marketing, you will be able to opt out using the instructions in the message.

Even if you opt out of marketing, we may still send you non-marketing communications, such as order confirmations, shipping updates, subscription notices or customer service messages.

To personalise your experience

We may use your information to show you relevant products, content, offers, recommendations, reminders, email flows, advertising or loyalty experiences.

For example, we may use your purchase history, browsing activity, training interests, ambassador code usage, subscription status or survey responses to personalise your experience.

To run promotions, competitions, referrals and ambassador programs

We may use personal information to administer competitions, giveaways, waitlists, referral programs, loyalty programs, affiliate programs, ambassador programs, discount codes and promotional campaigns.

This may include verifying eligibility, contacting winners, sending prizes, tracking referrals, calculating commissions or rewards, measuring campaign performance and preventing fraud or misuse.

To collect reviews and feedback

We may use your information to request product reviews, gather feedback, improve our products, respond to issues, develop new products and understand how customers use FLOK.

To improve our business

We use information to understand customer behaviour, improve our website, measure marketing performance, develop new products, forecast demand, manage stock, improve customer experience and make business decisions.

For analytics and advertising

We may use analytics, advertising and tracking technologies to understand website performance, measure campaign results, build audiences, retarget visitors, attribute sales and improve our advertising.

This may include tools such as Meta Pixel, Google Analytics 4, Google Ads, TikTok Pixel, Shopify analytics and similar platforms.

For security, fraud prevention and legal compliance

We may use personal information to protect our website, customers and business, prevent fraud, detect suspicious activity, enforce our terms, resolve disputes, comply with legal obligations, respond to lawful requests and protect our rights.

4. Cookies, analytics and advertising technologies

Our website uses cookies, pixels, tags, software development kits and similar technologies.

These technologies may be used to:

operate the website and shopping cart;
remember your preferences;
keep you logged in;
process checkout activity;
measure website traffic and performance;
understand how customers use our website;
show relevant ads;
retarget visitors who have interacted with our store;
measure the performance of advertising campaigns;
support abandoned cart and checkout reminders;
support affiliate, ambassador and referral tracking.

We may use technologies provided by Shopify, Meta, Google, TikTok, Mailchimp, loyalty platforms, review platforms, affiliate platforms and other service providers.

You can usually manage cookies through your browser settings. You may also be able to manage certain privacy preferences through Shopify’s customer privacy tools or through tools provided by advertising platforms.

If you block or disable some cookies, parts of our website may not work properly.

5. Email and SMS marketing

If you subscribe to our email list, join our waitlist, enter a competition, make a purchase, create an account, use a discount code or otherwise provide your details to us, we may send you marketing communications where permitted by law.

We may use Mailchimp, Shopify Email and similar platforms to manage email marketing. In the future, we may also use SMS marketing platforms.

Marketing communications may include product updates, promotions, restocks, launch announcements, education, competitions, referral offers, ambassador content, subscription offers and FLOK community updates.

You can opt out of email marketing by clicking the unsubscribe link in our emails. You can opt out of SMS marketing by following the opt-out instructions in the SMS.

We may still send you transactional or service-related messages, including order confirmations, shipping updates, account notifications, subscription notices and customer support replies.

6. Shopify and our ecommerce platform

Our online store is hosted by Shopify. Shopify provides the platform that allows us to sell products, process orders, manage customer accounts, process payments, manage checkout, support analytics and operate our online store.

When you use our website or purchase from us, your personal information may be collected and processed by Shopify and its related services.

Shopify may process personal information in accordance with its own privacy policy and platform terms. Shopify may also process information to provide, secure and improve its services, support merchant operations and enable features such as checkout, Shop Pay, analytics, fraud prevention and personalised shopping experiences.

Because Shopify and some of our providers operate globally, your personal information may be stored or processed outside Australia.

7. Third-party service providers

We may share personal information with trusted third-party service providers who help us operate FLOK.

These may include:

Shopify and ecommerce platform providers;
payment providers, including Shopify Payments, PayPal, Afterpay, Apple Pay, Google Pay and Shop Pay;
email and SMS marketing providers;
analytics providers;
advertising platforms, including Meta, Google and TikTok;
shipping providers, including Australia Post, Sendle and other courier services;
fulfilment providers, including third-party logistics providers if used in the future;
subscription management apps;
review platforms;
loyalty platforms;
affiliate and ambassador platforms;
customer support tools;
fraud prevention and security providers;
cloud hosting, storage and IT providers;
accountants, lawyers, insurers, advisors and professional service providers;
competition, promotion or referral administration providers.

We only share personal information where reasonably necessary for the purposes described in this Privacy Policy, where you have consented, or where permitted or required by law.

8. Payment providers

Payments are processed securely by third-party payment providers.

Depending on the payment method you choose, your payment information may be handled by Shopify Payments, PayPal, Afterpay, Apple Pay, Google Pay, Shop Pay or another available provider.

We do not directly store complete credit card numbers. Payment providers may collect and process payment information in accordance with their own terms and privacy policies.

9. Shipping, delivery and fulfilment

We use shipping, courier and fulfilment providers to deliver orders.

This may include Australia Post, Sendle and other delivery partners. In the future, we may use third-party logistics providers or warehousing partners.

We may share your name, shipping address, email address, phone number, order details and delivery instructions with these providers so they can deliver your order, provide tracking and manage delivery issues.

10. Subscriptions

If you sign up for a FLOK subscription, we may use your personal information to manage recurring orders, billing, delivery, renewal reminders, skipped orders, cancellations, plan changes, subscription offers and customer support.

Subscription services may be powered by Shopify or third-party subscription apps. These providers may process your personal information to provide subscription services.

You are responsible for managing your subscription preferences, including delivery details, payment details and cancellation or skip requests, in accordance with our subscription terms.

11. Reviews, loyalty, referrals, affiliates and ambassadors

We may use third-party apps or platforms to manage reviews, loyalty programs, referrals, affiliate programs and ambassador programs.

If you participate in these programs, we may collect and use information such as your name, email address, social media handle, purchase history, referral activity, discount code usage, reward points, commission activity, campaign performance, content submissions and communications with us.

We may use this information to operate the program, calculate rewards or commissions, prevent misuse, communicate with you, improve our marketing and measure performance.

12. Competitions, giveaways and waitlists

If you join a waitlist, enter a competition or giveaway, participate in a promotion, or complete a survey, we may collect and use your personal information to administer that activity.

This may include confirming eligibility, contacting entrants, selecting winners, delivering prizes, verifying entries, preventing fraud, measuring campaign performance and sending marketing communications where permitted.

Specific promotions may have additional terms and conditions. If there is any inconsistency between this Privacy Policy and specific promotion terms, the promotion terms will apply to that promotion to the extent of the inconsistency.

13. Training and survey information

We may ask customers, ambassadors, community members or survey participants about training habits, sports, exercise preferences, product usage, taste preferences, content preferences and similar lifestyle information.

We use this information to improve our products, develop new products, understand our customers, personalise communications and improve marketing.

We do not intentionally collect detailed health, medical or sensitive health information through these surveys. Please do not provide medical information, diagnoses, health conditions or other sensitive information unless we specifically request it and explain why.

14. Sensitive information

We do not generally seek to collect sensitive information.

Sensitive information may include health information, racial or ethnic origin, political opinions, religious beliefs, sexual orientation, biometric information and other information protected under privacy laws.

If we ever need to collect sensitive information, we will only do so where permitted by law, including where we have your consent or where collection is otherwise required or authorised by law.

Basic information about your training, sport, exercise habits or product preferences is not intended to be collected as sensitive health information.

15. Overseas disclosure

Some of our service providers may store or process personal information outside Australia.

This may include providers located in countries such as the United States, Canada, New Zealand, the United Kingdom, the European Union, Singapore or other countries where our technology, ecommerce, marketing, analytics, advertising, payment, fulfilment or support providers operate.

When we disclose personal information overseas, we take reasonable steps to ensure that appropriate privacy and security measures are in place, where required by law.

By using our website, purchasing from us, subscribing to our communications or otherwise providing personal information to us, you acknowledge that your personal information may be processed outside Australia.

16. Security

We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.

These steps may include using secure ecommerce platforms, access controls, password protection, secure payment processing, restricted staff access, provider security measures and other technical and organisational safeguards.

However, no method of electronic transmission or storage is completely secure. We cannot guarantee the absolute security of personal information.

You should also take care to protect your own account login details and avoid sending sensitive information through insecure channels.

17. Retention of personal information

We keep personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide products and services, manage accounts and subscriptions, comply with legal obligations, resolve disputes, maintain business records, prevent fraud and enforce our rights.

The period we retain information may vary depending on the type of information, the purpose for which it was collected and any legal or operational requirements.

When personal information is no longer required, we will take reasonable steps to delete, destroy or de-identify it, unless we are required or permitted by law to keep it.

18. Accessing and correcting your personal information

You may contact us to request access to personal information we hold about you or to request that we correct inaccurate, out-of-date, incomplete or misleading information.

We may need to verify your identity before responding to your request.

In some circumstances, we may refuse access or correction where permitted by law. If we refuse your request, we will explain why, where reasonable and required by law.

You can contact us at:

sup@flokyeah.com

19. Opting out and managing preferences

You can opt out of marketing emails by using the unsubscribe link in our emails.

If we send SMS marketing, you can opt out by following the instructions in the SMS.

You may also manage some account, subscription, cookie, advertising or communication preferences through your customer account, browser settings, device settings, Shopify privacy tools or the privacy settings offered by relevant advertising platforms.

Please note that opting out of marketing does not stop transactional or service-related communications, such as order confirmations, shipping updates, subscription notices or customer support messages.

20. Children

Our website and services are not intended to be used by children.

We do not knowingly collect personal information from children under the age of majority in their jurisdiction.

If you believe that a child has provided us with personal information, please contact us at sup@flokyeah.com and we will take reasonable steps to delete the information where required.

21. Third-party websites and links

Our website, emails or social media pages may contain links to third-party websites, platforms or services.

We are not responsible for the privacy practices, security or content of those third-party sites or services.

You should review the privacy policies and terms of any third-party websites or services before providing personal information to them.

22. Complaints

If you have a concern or complaint about how we handle your personal information, please contact us first at:

FLOK Pty Ltd
Email: sup@flokyeah.com
Address: 526/368 Sussex St, Sydney NSW 2000

Please include enough information for us to understand and respond to your concern.

We will take your complaint seriously and aim to respond within a reasonable time.

If you are not satisfied with our response, you may be able to contact the Office of the Australian Information Commissioner or another relevant privacy regulator.

23. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, technology, service providers, legal obligations or privacy practices.

The updated version will be posted on our website with a revised “Last updated” date.

Your continued use of our website or services after the updated Privacy Policy is posted means you acknowledge the updated Privacy Policy.

24. Contact us

If you have any questions about this Privacy Policy, our privacy practices, or how we handle your personal information, please contact us: